Want to know why? You aren’t putting yourself out there online or in-person. I have heard this complaint from people a lot “I can’t get anyone to connect with me!” “I don’t know how to approach someone”, excuse, excuse, excuse. Here are some tips to help you with your networking (This can apply to both online (Social Media, emails etc., & good old fashioned face to face)
1) Speak up. The issue that I hear a lot from some of my personal networks is that they won’t even start. Not starting is much worse than quitting. Send an email to that person you want to speak with. I recently sent an email to a Marketer I admire (Seth Godin) & I received a really nice response. Had never sent the email, I would not have gotten a response. It’s simple. Closed mouths don’t get fed.
2) Strategize (Perhaps this should be #1…). You need to have a strategy for building your network. Networking blindly will find you stuck with a bunch of great contacts that are no help to you & vice versa. Your network is like a relationship. It’s a two way street. You help your network, they help you. I can help you with this if you need the help.
3) Offer your help. Typically, this is good because we all need help with something or we need someone who can connect us to someone with that domain knowledge. After listening to that person you are trying to connect with, offer your services (if applicable) & it could help you build rapport with that person faster. Well as long as you do a good job.
4) Ask questions. Just please be genuine. Being genuinely interested in the person you want to connect with will help your cause. If you aren’t it’s easily spotted. It’s happened to me before when I was at a conference. I don’t recall all the details, but it was a subject I didn’t have much interest in, but I knew this person had a contact I was seeking. It came across very clearly that I had no interest in the subject & the conversation ended in about 5 minutes. It felt forced. I know they say fake it ’till you make it, but networking is a situation in which you shouldn’t.
Far From Idle
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Remember, Every new meaningful input demands a disorganization and recalibration of your reality. -Derrick Idleburg Jr.