No, but Customer Service is getting there.
Retail isn’t dead. The recent Apple release is the perfect example of this. They could create a toilet, add some cool, innovative tech, & call it the iPoo. (I guarantee everyone would go & buy it. I wonder if it’s already in the works? Haha)
Anyhow, retail isn’t dead. It may ebb & flow with the economy, but people need things. Whether toilet paper, food or the latest iPhone, retail isn’t going anywhere. The issue is with customer service.
I believe that this is where the big issue comes from. You’ve heard the horror stories, people being told they can’t be helped, bad attitudes & much more. I won’t go into the customer service issues (because I would be beating a dead horse), instead I’d like to offer some solutions I think would help.
1) Training. Not just customer service techniques & how to treat the customer right, but how about some training to learn the workings of the business? If they knew how everything worked in the business, perhaps they would be able to effectively help the customer better. What about some training in Psychology? Learning human behavior would be great for Customer Service Representatives so they can know what to expect when an irritated customer comes in because of a mistake the company made.
2) Pay them more. They are on the front lines dealing with the customer issues. Sometimes I feel like this is too much like right. If they can’t be paid more, offer better perks. Take care of the folks at the front line.
These are just a few of the things that I personally think would help retail. Customer service is always key. I am sure there are even more areas for improvement that I did not list. What are some other areas that Retail/Customer Service could use some improvements.
Far From Idle
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